Going All In


All In — But Not All Consumed

You can be committed without losing yourself.

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If you follow some of the things I post on social media, you will see some similarities to these topics. In general, IG carousels are nice, but they don't give the opportunity to elaborate.

If you like diving a little deeper on some of this information, then this is where I hope to provide you with context.

This month I wanted to expand on a conversation I recently had with an athlete—the idea of being ALL IN without being ALL CONSUMED.

There’s a big difference between the two.

When you’re chasing a big goal—an Ironman, an ultra, your first marathon—it’s easy to let that goal take over everything. Your thoughts, your schedule, your identity.

But here’s the reality:

  • Going all in means you show up when it’s hard.
  • Being all consumed means you forget why you started.
  • Going all in means you care deeply.
  • Being all consumed means you can’t enjoy the process.
  • Going all in means you commit.
  • Being all consumed means you can’t step away without guilt.

A lot of athletes come to me with a predetermined vision of what it’s going to take. In their mind, they’ve already blocked off training time, rearranged their responsibilities, and mentally committed to early mornings and long weekend sessions.

They’re all in.

But they don’t realize they’ve also signed up to be all consumed.

It’s helpful to imagine what commitment will take—but what’s often missing is flexibility.

The first time life gets in the way—a sick kid, a stressful workday, a missed long run—it feels like failure. But that’s not failure. That’s what every athlete faces.

You shouldn’t expect to hit 100% of your workouts. The athletes who stick with it long-term aren’t the ones who are perfect. They’re the ones who adapt. Who show up consistently—but also have the awareness to shift, rest, or redirect when life demands it.


So what does “All In” without being consumed actually look like?

  • You prepare, plan, and control the controllables—so that when life gets messy, you’re grounded in what you’ve already built.
  • You show up to your workouts as consistently as possible, knowing that missing one isn’t a failure—it’s part of the long game.
  • You dial in the staples of your nutrition, so a beer or slice of cake doesn’t derail progress—it fits within it.
  • You prioritize your key sessions early, before the rest of your day has a chance to steal that time from you.

This week’s mindset shift:

“Discipline is powerful. But so is perspective.”

Keep showing up.

Keep your fire lit.

But don’t lose yourself in the flame.

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